These are a few examples of static and animated social media content I illustrated and designed.
IG carousel post
Each month, we featured an employee on our social channels (Instagram, Facebook, and LinkedIn) as our "Behind the Brand" series. I arranged photoshoots and took their photos for these posts, and created the layouts and graphics.
Below are some examples of email campaigns I worked on, ranging from new product announcements to sales. The look/feel of these digital pieces aligned with the rest of the campaigns for a cohesive look across all modes of communication.
In addition to static and animated graphics, I spearheaded UPPAbaby's weekly “Feature Friday” series (seen on Instagram and Facebook). For most videos, the purpose was to educate new or expectant parents on our products or company in a unique way. For each video, I storyboarded, filmed, edited (color grading + audio adjustments), added custom animations, and audio tracks.